Promotions

Promotions refer to marketing strategies and activities designed to increase awareness, sales, or visibility of a product, service, or brand. This can include various tactics such as discounts, special offers, contests, giveaways, advertising campaigns, or other incentives that encourage consumers to make a purchase or engage with a brand. Promotions aim to enhance customer interest and drive short-term sales, while also potentially building long-term customer relationships. The effectiveness of promotions is often measured by assessing their impact on sales, market share, and overall customer engagement.